Lara: this AI will help you to find your twin soul
26 November 2017 | Written by La redazione
According to Mark Brooks, a dating sector consultant, people don’t really want to create a profile, it’s not much fun. But if you are having a conversation with somebody they will be more willing. And if you can create a profile from a conversation it will probably be closer to the truth. That’s why the dating platform Match.com decided to launch Lara that is what is describing as the “first dating bot” for Facebook Messenger in the UK to help single people find love using artificial intelligence. The project was launched in France last year, and Lara’s ability to analyse up to 50 categories of criteria, including astrological signs, imperfections and hobbies means she is able to make romantic suggestions based on hard data. Once a user’s profile has been set up, the bot will continue the conversation by asking what the user is looking for in a potential date. Match says Lara boosted registration rates by 30%, and it can now also recommend matches based on user data.
